a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style.
Nike’s campaign Move to Zero is utilizing AR to create 3D immersive experiences in order to raise awareness and drive sustainability commitments. Nike’s commitment towards sustainability is promoted through the use of this technology, aiding the brand on its journey towards zero carbon & zero waste to protect the future of the sports industry. What […]
OP3N, a global Web3 Superapp, has announced the accumulation of $28 million in a funding round led by Animoca Brands, raising the valuation of the Web3 app to approximately $100 million. The company aims to integrate Web3 into Web2-friendly interfaces, bridging the gap between the two iterations of internet. This goal is similar to platforms […]
There has been a period of hype surrounding virtual try-ons, with brands like L’Oreal, Tiffany & Co and more recently Amazon, who has been creating AR versions of their products for consumers to experiment with on the Amazon mobile application. But how have virtual try-ons aided brand awareness and customer experiences? Allowing for new ways […]
Walt Disney entered the NFT space with uniquely themed NFTs collections such as Golden Moments, which can only be purchased on Veve. Veve is a mobile application by ECOMI which provides an NFT marketplace for brands such as Marvel, Star Wars and Disney itself. But how does Disney’s integration into the NFT space benefit the […]
Music has been one of the top industries to adopt Web3. It’s journey into the domain provides new and interactive ways for artists to earn money from their music and engage with fans. Artists can drop new music at any time without any intermediaries like record labels or gatekeepers which means that the music will […]
Amazon has recently announced the opening of its very own NFT marketplace on April 24 2023, as part of the company’s plans to expand its e-commerce empire. The marketplace will start by offering 15 NFT collections, available through Amazon’s website. But what makes the introduction of this new marketplace so significant from existing NFT Marketplaces? […]
Retail Is Becoming More Visual A few years ago, AR in retail was mostly associated
There is a lot of noise around AI and immersive technology right now. Most of
Most immersive projects don’t fail in production.They fail at the RFP stage — when decisions
In recent years, Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) have
In an era marked by rapid technological advancements, the impact of artificial intelligence (AI) on
