ARKUB | AR VR MR Experimental Agency

AR LARGE SCREEN SOUVENIR EXPERIENCE

Dubai Sports Council

Arkub delivered a large-screen AR activation for the 8th Dubai International Sports Conference. On a 110-inch screen, attendees selected their favourite stadium, saw themselves placed inside it, kicked virtual balls, and walked away with a printed souvenir photo — all in under 60 seconds.

Services
AR Souvenir
Experience
Client
Dubai Sports Council
Year
2014

The Challenge

The activation needed to work seamlessly in a live conference environment — fast, reliable, and engaging enough to draw and hold attention in a busy event space. No loading times, no technical failures, no complicated instructions for users.

Our Approach

Arkub engineered a fully integrated AR system combining real-time green screen compositing, motion tracking, and instant print output into a single seamless experience. The interface was designed to be intuitive enough for any attendee to use without assistance in under 60 seconds.

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