A holistic approach from beginning to end

Virtual Reality Concept & Development

Emphasizing creativity and innovation, we conceptualize and design immersive VR experiences that engage and inspire audiences. Our service spans the full development cycle—from crafting interactive virtual environments to creating bespoke VR applications—ensuring that each project is not only well-executed but strategically aligned with the client's objectives. By leveraging cutting-edge technology and expert insights, Arkub specializes in delivering impactful solutions, whether through engaging virtual tours, realistic training simulations, or dynamic interactive marketing campaigns.

young man wearing VR headset

Augmented Reality App Development

Utilizing Augmented Reality (AR) and Mixed Reality (MR), this service overlays virtual elements onto real environments, delivering an immersive and interactive user experience. By incorporating Spatial Computing, users can interact with digital content within a spatial context, effectively blurring the lines between the physical and digital realms. Our expertise showcases a variety of pioneering applications, such as virtual try-on experiences, engaging interactive product demonstrations, and spatially-aware gaming, all designed to captivate users and elevate their engagement to new heights.

360 Video Production

From breathtaking cinematic experiences to immersive virtual tours, we specialize in creating captivating content that transports audiences to new dimensions. Whether you're showcasing real estate properties, highlighting products, or crafting immersive narratives, we elevate your content to new heights. With a focus on excellence and attention to detail, we ensure that every aspect of the production process, from concept development and shooting to post-production and distribution, reflects your vision and goals. Experience the future of visual storytelling with Arkub's 360 production services and captivate your audience like never before.

2D & 3D Animation

we specialize in providing top-notch 2D and 3D animation services that bring your ideas to life with striking visuals and engaging storytelling. Whether you're looking to create vibrant 2D animations for marketing materials or immersive 3D animations for product demonstrations or engaging videos, our expert team will deliver animations that leave a lasting impression. Arkub tailors each project to meet your unique needs. Let us help you enhance your visual content and stand out in a crowded marketplace with animations that resonate with your audience.

Metaverse, AI & Gaming

Blending virtual reality, augmented reality, and interconnected digital worlds, we redefine how you engage with technology. Our expert team combines creativity and advanced technology to craft immersive animations that enhance user experiences and bring virtual worlds to life. From dynamic character animations and interactive environments to stunning visual effects, we create captivating content that engages players and enhances storytelling in games. Additionally, we leverage AI to push the boundaries of what's possible in animation, ensuring your projects are both current and visionary.

Interactive Installations

Transform spaces into interactive wonders with our services. From stunning projection mapping and interactive displays to sensory-rich environments, we design installations that transform spaces and invite exploration. Whether for exhibitions, corporate events, or public installations, our customized solutions are crafted to leave a lasting impression and foster meaningful connections between your brand and its audience. Elevate your events and environments with Arkub’s interactive installations, where creativity meets engagement.

Technologies we work with

Unlocking the Future of Augmented Reality

With the groundbreaking Apple Vision Pro, we are redefining the boundaries of AR, creating immersive experiences that engage, inspire, and connect users in ways never seen before.

Hardware and Equipment
we use to run our immersive experiences

Head-Mounted Displays

Our lasting relationships with clients and consistent engagement reflects a high level of customer satisfaction and confidence in Arkub’s ability to deliver quality services tailored to specific needs.

Smartphones and Tablets

Our lasting relationships with clients and consistent engagement reflects a high level of customer satisfaction and confidence in Arkub’s ability to deliver quality services tailored to specific needs.

Spacial Computing Devices

Our lasting relationships with clients and consistent engagement reflects a high level of customer satisfaction and confidence in Arkub’s ability to deliver quality services tailored to specific needs.

Smart Glasses

Our lasting relationships with clients and consistent engagement reflects a high level of customer satisfaction and confidence in Arkub’s ability to deliver quality services tailored to specific needs.

Holographic Displays

Our lasting relationships with clients and consistent engagement reflects a high level of customer satisfaction and confidence in Arkub’s ability to deliver quality services tailored to specific needs.

AR Accessories

Our lasting relationships with clients and consistent engagement reflects a high level of customer satisfaction and confidence in Arkub’s ability to deliver quality services tailored to specific needs.

How we do things

Step 1

Methodology

STEP 1
Discovery

We begin by immersing ourselves in your vision, understanding your goals, target audience, and unique challenges. Through collaborative brainstorming sessions, we generate innovative ideas that will form the foundation of your project.

Step 2

Methodology

STEP 2
Conceptualisation

With a clear understanding of your objectives, our team of designers and technologists bring your vision to life through sketches, wireframes, and conceptual designs. We refine these concepts iteratively, ensuring they align seamlessly with your brand identity and user experience goals.

Step 3

Methodology

STEP 3
Prototyping

Once the concepts are finalized, we move into the prototyping phase. Using cutting-edge tools and technologies, we develop interactive prototypes that allow you to visualize and test the user experience firsthand, providing valuable insights for refinement.

Step 4

Methodology

STEP 4
Testing

Rigorous testing ensures that the final product meets our high standards of quality and performance. We conduct user testing and feedback sessions to identify areas for improvement, iterating as necessary to optimize the user experience.

Step 5

Methodology

STEP 5
Launch

With the project perfected, we prepare for launch. Whether it's an exhibition, event installation, digital campaign, or immersive application, we handle all aspects of deployment, ensuring a seamless and successful launch.

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FAQ

Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) are all immersive technologies, but they offer different experiences. AR overlays digital information, such as images or text, onto the real world through devices like smartphones or AR glasses, enhancing the users’ interaction with their physical surroundings without completely replacing it. In contrast, VR creates a fully immersive digital environment that users can explore using VR headsets, effectively transporting them away from the real world into a virtual one. Mixed Reality, on the other hand, combines aspects of both AR and VR, allowing digital objects to interact with the real world in real-time; users can not only see the virtual elements blended into their environment but also interact with them as if they were part of the real world. This blending of real and virtual worlds makes MR particularly compelling for applications in training, collaboration, and design.

AR, VR, and MR can significantly benefit your business by enhancing customer engagement, improving training effectiveness, and facilitating innovative marketing strategies. AR can provide interactive experiences that allow customers to visualize products in their environment, leading to more informed purchasing decisions; for instance, an AR app can let customers see how furniture looks in their home before buying. VR can create immersive simulations for employee training, enabling them to practice skills in a safe environment without real-world consequences, which can improve retention and confidence. Additionally, MR can foster collaboration among teams by allowing them to manipulate digital objects in a shared physical space, enhancing creativity and project development. Overall, these technologies can lead to increased customer satisfaction, reduced training costs, and a competitive edge in the market through innovative product showcases and enhanced brand experiences.

AR, VR, and MR technologies are particularly well-suited for industries such as gaming and entertainment, where immersive experiences are paramount; retail and e-commerce, where AR can enhance product visualization for customers; healthcare, which utilizes VR for surgical training and AR for enhanced patient care; education and training, offering interactive learning environments; real estate and architecture, enabling virtual property tours and design visualizations; manufacturing and engineering, improving maintenance procedures with AR overlays; travel and tourism, providing virtual explorations of destinations; and advertising and marketing, creating engaging interactive campaigns. These industries leverage immersive technologies to enhance user experiences, drive engagement, and improve efficiency.

To get started with an AR, VR, or MR solution, you need to begin by clearly defining your objectives and target audience, as this will guide the development process. Next, you should conduct thorough research to understand the specific technology that best suits your needs—whether it’s AR, VR, or MR—along with the required hardware, such as VR headsets, AR glasses, or compatible mobile devices. You will also need software development tools and platforms specialized for creating immersive content, like Unity, Unreal Engine, or specific AR SDKs. Collaborating with or hiring skilled developers and designers experienced in immersive technology is crucial to bring your vision to life. Additionally, consider a budget for hardware, software development, and potential marketing efforts to promote your solution once it’s launched. Finally, gather user feedback throughout the development process to ensure the final product effectively meets user needs and expectations.

The cost to develop AR, VR, or MR solutions can vary widely depending on several factors, including the complexity of the application, the technology used, the platforms targeted (like mobile or standalone devices), and the level of interactivity required. For basic AR applications, development costs might range from $10,000 to $50,000, while more advanced apps could range from $50,000 to $150,000 or more. VR development typically incurs higher costs due to the need for more sophisticated graphics and hardware compatibility, with projects often starting at $20,000 and reaching upwards of $200,000 for comprehensive experiences. Mixed Reality solutions tend to be even more expensive, as they require robust technology integrations and higher development expertise, which can push costs well above $100,000. Additionally, ongoing expenses for maintenance, updates, and marketing should be considered, making it essential for businesses to clearly define their project scope and budget from the outset.

Selected Work